L&Okay | Saatchi & Saatchi has introduced a brand new addition to its Planning operate and has roped in Disha Pinge as Vice President. She will likely be primarily based out of Mumbai and can report back to Snehasis Bose, Govt Director – Planning.
Disha joins the company publish her stint as an unbiased model guide to purchasers supplementing their advertising groups in model creation, design technique, new product planning, marketing campaign and social media planning. She has over eight years of Planning expertise and has additionally labored for different companies together with Publicis India, Leo Burnett and Creativeland Asia.
Welcoming Disha to the group, Snehasis Bose mentioned: “In gentle of the numerous wins L&Okay | Saatchi & Saatchi has made in the previous couple of months, I used to be on the lookout for an above-the-usual Planning lead. And Disha together with her inherent work-style of proudly owning the consumer’s enterprise (at instances as a lot because the consumer!), stood out unequivocally!”
Sharing her views on becoming a member of the company, Disha mentioned: “Within the final couple of years, an awesome majority of the campaigns I’ve cherished, have been from L&Okay | Saatchi & Saatchi- strategically sound and creatively pleasant work that is a rarity at the moment. It is an incredible mixture of difficult manufacturers and I can not wait to sink my enamel in!”
Previous to venturing out on her personal, Disha was AVP – Planning at Publicis Worldwide the place she performed a key function in ideating and strategizing options for manufacturers like Zee Café, &Flix, MX Participant, Lakme, SKODA, Kingfisher Extremely and Extremely Max, amongst others. Previous to that she was the Artistic Director – Technique at Creativeland Asia the place she led the strategic considering on key accounts for the agency ranging throughout classes together with manufacturers like together with Godrej Knowledgeable, Cinthol, Godrej Protekt, Godrej aer, Havmor Ice lotions, Pepsodent, Godrej Home equipment, Taj Accommodations & Resorts, and the South African hair color portfolio – Inecto and Renew amongst others. She was additionally the Model Technique Affiliate at Leo Burnett India and dealt with the strategic planning on Whisper, P&G throughout India and the Philippines.